In May 2011, a Pew Internet Survey concluded that 92% of adults use search engines to find information online. When ranking high on Google Search is so important for your website’s success, it’s easy to see why SEO experts in the past have tried to “game the system.” Prior to Google’s Panda update to its search algorithm, SEO…read more →
Spoiler alert: SEO Agencies aren’t worth it. This will rile up quite a few “SEO experts,” but the fact is search engine optimization isn’t rocket science. In fact, it’s getting easier every day. It’s not quite at the point of “Create Content, Receive Traffic,” but if you know the basics of keyword strategy and article titling it might as well…read more →
Here’s a healthy scenario to mull over. Let’s say you’re blogging like a champ, you’re rocking your social media, you’re staying on top of search trends–basically following the cardinal rules of online marketing so much you might as well be a monk–and then, for whatever reason, you hit a rut: your traffic is stagnating at last month’s levels, your lead…read more →
Inbound marketing is a science as much as it is an art, and in the agency business, having solid data and being able to prove ROI is essential to keeping existing clients happy and attracting new ones. That means, yet again, that everything rests on having cutting edge analytics. Well, we’ve got the numbers, and here they are. Here’s a…read more →
Want an Inbound Marketing case study? Here you go: Client A. In the month of July we increased traffic over June rates by over 136% for our client, and we did it without breaking a sweat. That’s an increase of 876 to 2074 unique monthly visitors. In three months we improved our client’s traffic ranking 1757%, from about 13,000,000 to…read more →
Yesterday we held our first seminar here at Mojo HQ in Irving, Texas. The topic—which you’ve probably seen plastered about the site, if you’ve been here in the past—was “10 Things CEOs MUST Know About Their Website,” an overview of inbound marketing (the type Mojo does.) It was billed as Websites and Waffles, and we made waffles for all attendees….read more →
The actual changing nature regarding SEO (Search engine optimization) helps make the current search techniques more reliable. From an advertising and marketing point of view, it is quite clear that concentrating on the actual part associated with Search engine optimization could have a negative impact on return on your investment and guest alteration. Like a marketing strategy, SEO coupled with…read more →
With the arrival of the Google Penguin update, many webmasters and search engine optimizers are already crying over the future of link building. Today, many are already saying that link building is a dead phenomenon. There are even those that say that search engine optimization as a whole is already dead. But is this really the case? Is there no…read more →
In the early days of the Internet, when search engines were brand-new and the universe of websites was limited, all a developer had to do for a decent page ranking was create a unique title. Along came Google, and with it, the need to use things like keywords and back links in order to maintain a high ranking. But Google’s…read more →
Pinterest is all the rage these days and it’s creating a strong influence in the online social space. In fact, from being an underdog, Pinterest is now the third most popular social networking platform, falling behind Facebook and Twitter. It has surpassed LinkedIn, Instagram, Google+ and Foursquare when it comes to traffic volume in just the span…read more →
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