“Whats your conversion rate?” It’s a question that many webmasters have a hard time answering because they don’t track, test and refine their landing pages to squeeze every last penny from their visitors. Why Conversions? With Pinterest, SEO and traffic generation all the rage it’s easy to forget the importance of maximizing conversions. But how else can you literally bump…read more →
It’s easy to get so caught up looking for creative drip marketing ideas that you forget your marketing goals in the process. The tendency we’ve noticed—and it’s hard not to, clicking through our personal inboxes—is that agencies often focus on sales with their campaigns and don’t spend time trying to cultivate a relationship with the prospect. Around Mojo, we’ve stopped…read more →
These days I tend to pay attention to ads. I can’t help it. I blame our CEO Mike. But before I joined Mojo—back when I was just a normal functioning member of the coveted 18-25 year old demographic—I did the sensible thing and used a browser add-on called AdBlock so that I never had to look at any annoying banner…read more →
Get every new post delivered to your Inbox
Join other followers